The trademark of your smile

FGM works hard so people from all over the world can smile more and better.

The company’s history began in 1996 with the development of the first genuinely Brazilian dental whitening gel, the now world-renowned Whiteness Perfect. Since then, a lot has changed, but the essence is the same: we are the trademark of your smile.
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With a team of professionals and researchers, FGM has a complete portfolio.


FGM goes beyond borders. It is present in OVER 100 countries, being the sales leader in several of them.


Sharing knowledge and experiences in approximately 2,000 courses held annually by the company.
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To provide safe and innovative solutions for dental professionals, promoting the best possible oral health and aesthetics for consumers.


Being among the top 5 global brands that offer better dental solutions.


Innovation: going further beyond;
Performance: the ability to achieve excellent results, generating customer satisfaction in the delivery of quality and reliable products and services;
Passion: people passionate about the goal of transforming smiles, who are committed to best practices and results, and who transmit constructive attitudes;
Scientific basis: scientific studies that prove the efficacy and safety of the products;
Agility: a culture of faster response time;
Quality Policy

FGM Dental Group is continuously committed to meeting stakeholder expectations:

  • Disseminate technical and scientific knowledge.
  • Encourage continuous process improvement to promote organizational excellence.
  • To provide safe and healthy working conditions, in a sustainable way, protecting the environment and the natural resources available.
  • Comply with regulatory requirements and maintain the effectiveness of the quality management system.
  • Ensure brand recognition by customers and professionals in the dental market.

Revision: 16
Date: 11/22/2021

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